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Marketing Your Business: Making a Strong Case for a Defined Social Strategy

It’s now a known fact that purchasing decisions are influenced by social media. If...

It’s now a known fact that purchasing decisions are influenced by social media. If the first era of social was audience building and engagement, the current era is focused...

It’s now a known fact that purchasing decisions are influenced by social media. If the first era of social was audience building and engagement, the current era is focused on commerce and personalization. All major platforms have heavily invested in their advertising solutions to lure marketers with the promise of improved and smarter targeting. For example, through Facebook, marketers...

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