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Email is Still an Effective Marketing Tool

Email is a far more effective way to acquire customers than all that tweeting...

Email is a far more effective way to acquire customers than all that tweeting and posting and “liking” you’re doing on social media – nearly 40 times more than...

Email is a far more effective way to acquire customers than all that tweeting and posting and “liking” you’re doing on social media – nearly 40 times more than Facebook and Twitter combined. If you’re wondering why marketers seem intent on e-mailing you more and more, there’s a simple explanation: it works. Email’s advantage holds if your goal is...

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BACK-TO-COLLEGE 2014: How Going Mobile Can Play a Key Part in Building Brand Success

Still prefer getting students to visit your brick and mortar store as opposed to...

Still prefer getting students to visit your brick and mortar store as opposed to your website? No problem, but repeat after me: “Mobile. Drives. In-store. Engagement.” The rise of...

Still prefer getting students to visit your brick and mortar store as opposed to your website? No problem, but repeat after me: “Mobile. Drives. In-store. Engagement.” The rise of the smartphone and the always-on nature of today’s consumer have fundamentally changed customer influence. There are huge opportunities available to marketers that effectively incorporate mobile into their efforts to reach...

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BACK-TO-COLLEGE 2014: How Social Media Engagement Tactics Play a Key Part in Brand Success

It’s become a well-known fact now that the back to school season is its...

It’s become a well-known fact now that the back to school season is its very own event and there’s no better stage for parents and students to show off...

It’s become a well-known fact now that the back to school season is its very own event and there’s no better stage for parents and students to show off their trendy style than social media. The rise of social media in recent years has spread across all age groups, leaving no demographic behind. From teens to baby boomers, all...

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Back to College Businesses and Brands: Be Prepared for the Mobile Shopper

It’s that time of year again. Students from all over North America are hitting...

It’s that time of year again. Students from all over North America are hitting the streets and their computers in search of back to school apparel, supplies and other...

It’s that time of year again. Students from all over North America are hitting the streets and their computers in search of back to school apparel, supplies and other items. This year, there will be more students shopping online for their back to school items, and that means brands and stores alike will need to be ready for the...

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PanamaCityBeach.com Has More Hotels and More Information!

There’s a lot more to offer than just Spring Break when it comes to...

There’s a lot more to offer than just Spring Break when it comes to Panama City Beach tourism. Recent annual numbers don’t lie. Panama City Beach tourism has increased...

There’s a lot more to offer than just Spring Break when it comes to Panama City Beach tourism. Recent annual numbers don’t lie. Panama City Beach tourism has increased dramatically over the past few years. The beach, widely recognized as the “World’s Most Beautiful Beaches” is an attraction all its own. It’s brought hundreds of thousands of vacationers each...

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Collegiate Marketing Group: Our Youth Marketing Program is All About Strategic Relevance

‘Youth Marketing’ is a term used in the marketing and advertising industry to describe...

‘Youth Marketing’ is a term used in the marketing and advertising industry to describe activities used to communicate with young people, typically in the age range of 12 to...

‘Youth Marketing’ is a term used in the marketing and advertising industry to describe activities used to communicate with young people, typically in the age range of 12 to 34. The youth market is critical because of the demographics’ buying power and its members’ influence on the spending of family members. In addition, teens and young adults often set...

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Spring Break Recap: Brands Keep Spending Because the Students Keep Trending

It’s no secret as to why both major and smaller brands choose to activate...

It’s no secret as to why both major and smaller brands choose to activate during Spring Break each March. Connecting with students is so valuable to building brand awareness...

It’s no secret as to why both major and smaller brands choose to activate during Spring Break each March. Connecting with students is so valuable to building brand awareness – so much so, that if you fail at winning the crowd, you’ve failed your entire mission. Making that connection shouldn’t require much effort at all if you’re doing it...

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NYNE To Rock Spring Break In Panama City Beach With Collegiate Marketing Group

Branded Promotions and Contests to Take Place Throughout March at Spring Break Capital of...

Branded Promotions and Contests to Take Place Throughout March at Spring Break Capital of the World Oxnard, CA – February 25, 2014 – NYNE, an innovator of lifestyle inspired...

Branded Promotions and Contests to Take Place Throughout March at Spring Break Capital of the World Oxnard, CA – February 25, 2014 – NYNE, an innovator of lifestyle inspired audio products, is taking Panama City Beach, the ‘Spring Break Capital of the World’, by storm next month with Collegiate Marketing Group (CMG). In addition to on-site branding, digital promotions...

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Coors Light Encourages Panama City Beach Visitors to Put Their Keys on Ice

MEDIA CONTACTS: Cat Corrigan Cat.Corrigan@millercoors.com Coors Light Free Rides®, Goldring Gulf Distributing Company to...

MEDIA CONTACTS: Cat Corrigan Cat.Corrigan@millercoors.com Coors Light Free Rides®, Goldring Gulf Distributing Company to Provide Free Shuttle March 1-21  CHICAGO (February 6, 2014) – Coors Light is teaming with...

MEDIA CONTACTS: Cat Corrigan Cat.Corrigan@millercoors.com Coors Light Free Rides®, Goldring Gulf Distributing Company to Provide Free Shuttle March 1-21  CHICAGO (February 6, 2014) – Coors Light is teaming with the Panama City Beach business community to make the spring travel season safer.  The World’s Most Refreshing Beer is bringing its signature Coors Light Free Rides® program back to Panama...

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SPRING BREAK 2014: Steve Aoki, Tyler Farr, Cole Swindell to Perform at Sharky’s Beach Bash Music Fest This March!

World top five DJ Steve Aoki and country singing talents Tyler Farr and Cole...

World top five DJ Steve Aoki and country singing talents Tyler Farr and Cole Swindell are coming to Panama City Beach, FL to perform live during Spring Break this...

World top five DJ Steve Aoki and country singing talents Tyler Farr and Cole Swindell are coming to Panama City Beach, FL to perform live during Spring Break this March. The ‘Spring Break Capital of the World’ is getting ready for what will surely be another event-filled season. One of the premiere venues for daytime Spring Break events is...

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